By Eliza Mendoza


A computer repair business is one of the most profitable and most rewarding of all the businesses. This is because virtually all businesses regardless of their sizes and areas of specialization use computers. Only a few of these businesses have in house IT specialists. This means majority of them have to source for these services elsewhere. However, before you resign from your current work place and move into self employment, there are a few things that you need to put in place to increase your chances of success. Below are some of these things.

The success of any trade is usually dependent on its location. As such, you need to strategically choose your location. The three important things when choosing location are; competition, customers and accessibility. You should choose a location where competitors are very few if any. There must also be large customer base.

Starting computer repair company is going to be very costly. This is because you have to pay rent for the premise, pay for the license and other expenses. You need to have a budget and try to stick to it. Avoid impulse expenditure. You should also bear in mind that it will take time before you can start getting profit from your trade. As such, you should raise enough money to enable you run for at least the first three months.

You must also not operate without insurance cover especially for the first few months. You are likely to commit very many mistakes during the first few months of your operation. Because of this, you should have liability insurance cover to protect you from liability. Do not just pick the first insurance company that you come across, you need to window shop.

You will also have to fix price for your services. When doing so, you should have your competitors in mind. If your rates are too high, you risk losing clients. On the flip side of the coin, if you charge too low, you will incur losses. This is a delicate balancing act that must be done with several factors in mind.

You will also need to market your trade to customers. Begin your marketing by taking advantage of free options like facebook and twitter. Every business especially one that deals in computers will need a website to do well. You should not hesitate to create one for your firm. It is also important to keep track of your marketing campaigns in order to gauge their effectiveness.

Most times, computer repair firm always work hand in hand with computer supply stores. Most of the time, customers will want to replace some parts of their system with new ones. This is where you will need to collaborate with a supplier. When it comes to giving parts and service, you should consider giving warranty. This is an assurance to clients that parts are of good quality.

Always ensure that you give your customers the best if you want your computer repair business to grow. You also need to remember that it is illegal to operate without license. So before you roll out your services, you need to acquire one.




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