By Nancy Gardner


Many may wonder what the purpose of a life coach is. They are mainly supposed to run business owners on the various tricks which can be applied in order to see to it that it remains thriving for many years to come. Many issues within the enterprise can also be sorted out giving everyone a piece of mind at the end of the day. Their role is indispensable as their mentorship is the it support for small business beginners need.

Before the start of every business venture, there are goals which are usually set. These can be long term or short term depending on what the entrepreneurs need to achieve. However, somewhere along the way, individuals get caught up in other activities and lose sight of the bigger picture. This is the reason as to why it is important to have such a mentor, to keep one focused.

One may decide to meet with his mentor on a weekly or monthly basis depending on the original arrangement. Here, everything is put on standby and the entrepreneurs are forced to sit down and do a critical thinking on how far they have come and are willing to go at the end of the day. This type of vision sees to it that individuals do not lose their sense of direction.

Most people assume that having a coach is only beneficial if the business is large. This is however not the case. Every establishment, be it big or mall, needs someone to give it a sense of direction. It helps keep the big establishments from collapsing and ending up in losses while keeping the small ones in check so that within no time they can be able to thrive on their own.

Another crucial importance of such persons is seeing to it that the entrepreneurs do not learn from their own mistakes. Through the proper guidance which is rendered unto them, it makes them be in a position to avoid making blunders hence their company does not have to suffer as a result of their own misdoings.

This lot of persons is per say very different from hiring consultants. This is mainly due to the fact that unlike the latter who do everything for the organizations, the mentors make the managers and employees sit down and together work on various solutions to their problems. This is helpful as t gives the individuals first hand training and makes them both better leaders and mentors.

In order for one to find the best coach in the market, there are quite a number of things which should be kept in the check. To start with, they are supposed to be individuals who are in a position to get along with others in the same organization. Experience and ability to be trusted are also other key qualities in this type of personnel.

In summary of the above, coaching is very crucial especially in the start of a fast growing business venture. It can be applied both at the early phase and even the growth phase. It makes the decision making process to be quite shorter and decisions to be made fast and at the right time.




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